I'm a UX/UI & Visual Designer who creates inclusive, scalable, and user-centred experiences that turn complex systems into clear, practical services. My work spans government and public platforms, with a focus on delivering outcomes that genuinely support people in their everyday lives.
Experience
UX/UI Design Lead - Innovation
myGov Ecosystem - Services Australia
2024 – 2025
Led UX/Ul design across cross-agency design sprints delivering future-state service concepts spanning digital identity, credentials, enrolment and statutory processes.
Designed and presented high-fidelity, test-ready prototypes directly to Senior Executive Service (SES) stakeholders, contributing to roadmap prioritisation, funding decisions and further exploration initiatives.
Navigated complex legislative, policy and technical constraints, shaping structured interaction patterns that balanced innovation with feasibility.
Collaborated closely with multidisciplinary teams and partner agencies including ATO, NDIA and ADHA to ensure cohesive service integration across the myGov ecosystem.
Embedded accessibility and inclusive design principles throughout innovation sprints, ensuring WCAG-aligned interaction patterns were validated through research and iterative testing.
UX/UI Designer
myGov Ecosystem - Services Australia
2023 – 2024
Designed and optimised complex service journeys across responsive web and mobile platforms within a regulated, high-trust environment.
Led usability testing activities including scenario development, prototype configuration and synthesis of research insights into actionable design improvements.
Translated interconnected service requirements into clear user flows, journey maps and interactive prototypes to support cross-agency alignment.
Contributed to the refinement and evolution of scalable GUI kits and design system components, improving accessibility, consistency and prototype delivery speed across multidisciplinary teams.
Developed executive-ready presentations, walkthrough videos and communication artefacts to support leadership engagement and major program initiatives.
Product Designer
myGov Ecosystem - Services Australia
2022 – 2023
Contributed to the design and evolution of the myGov app and portal, delivering user-centred web and mobile experiences within a complex regulatory environment.
Produced wireframes, interaction flows and high-fidelity prototypes in Figma to explore solutions and support stakeholder feedback.
Supported user research and usability validation activities, incorporating findings into iterative design improvements.
Collaborated within cross-functional teams to deliver accessible, user-centred digital outcomes within policy and technical constraints.
Freelance Designer
Various clients in private sector
2020 – 2022
Sydney, NSW
Delivered end-to-end digital and brand design projects, managing concept development through to final production across web, print and campaign materials.
Balanced client objectives, timelines and technical constraints to produce strategic, visually cohesive outcomes.
Designed responsive website layouts, brand systems and supporting digital assets aligned with business goals.
Managed client communication and iterative feedback cycles independently.
Skills
Industry Knowledge
Product Design
User Experience (UX) Design
User Interface (Ul) Design
Accessibility & Inclusive
Design (WCAG)
Service Design Collaboration
Journey Mapping
Usability Testing
Research Synthesis
Rapid Prototyping
Design Systems
Responsive Web & Mobile Design
Cross-Agency Stakeholder
Engagement
Executive Presentation
Atomic Design Practitioner
Video-Based Design
Communication
Technical Skills
Figma
Adobe Creative Suite
Microsoft 365
Blender 3D
Final Cut Pro & DaVinci (Video Production)
Logic Pro (Audio Production)
Other
Various AI-assisted creative tools
Miro/Mural
Education
University of Technology Sydney (UTS)
Bachelor of Design, Honours
2018 – 2020
University of Technology Sydney (UTS)
Bachelor of Design
2015 – 2018
Certifications:
Introduction to Generative AI - NVIDIA Online